Franchise development
As a natural consequence of our traditional advising and extensive experience in franchising, we are regularly approached to look at the feasibility of taking an existing business to franchise. In addition, we work with experienced franchisors and help them to expand nationally and internationally. We have an extensive international business network and have assisted businesses in over 20 countries.
One thing we’ve learned over the years is that a step-by-step approach is vital. We’ve devised a simple and yet extremely effective method of taking a business to franchise. Your franchise is unique; however the foundations for success are rooted in a common process. Whether you have an existing system or are just starting out, there are vital areas that need to be covered.
Firstly, we need to define the opportunity. We help you to produce an opportunity summary, aimed at establishing interest in your franchise offering. While we’re doing this, we’ll have you writing the operations and systems manual for the business. If it’s not in your skill set, we can write one for you. Then there’s the drafting of the franchise agreements. Once the package is complete, we set about recruiting your first intake of franchisees. We have our own bespoke franchise recruitment system designed to effectively attract quality candidates. We may also use external franchise recruitment companies. Your candidates will need training. We’ll help you write the franchisee training system to enable them to make the opportunity a success. But it’s not over then. The most vital aspect of franchising is ongoing training and support – not only for the candidates but also for you as the franchisor.
We have all of the documentation, manuals and processes already templated. This allows you to focus on tailoring your business model to franchise without reinventing the wheel.